How Our Cold Email Services Helped a Marketing SaaS for online media companies

In the competitive landscape of marketing SaaS for online media companies, generating leads and setting up sales meetings can be a challenging task. However, one of our clients, a leading marketing SaaS provider catering to online newspapers and magazines, found a remarkable solution to this challenge by working with LeadPocket. In this case study, we'll delve into how our services drove results for our client, helping them reach their target audience and secure meetings with high-profile companies.

The Client and Their Challenge

Our client, a marketing SaaS for online media companies, was eager to expand their reach to the EU, USA, Latam, and SEA regions, targeting decision-makers such as Audience Development or Online Marketing VPs, Directors, and Managers. The challenge was clear: they needed a reliable strategy to reach and engage their target audience effectively.

The Power of Cold Email

Recognizing the potential of cold email marketing, our client reached out to us. We crafted a strategic approach to create personalized, high-converting cold emails tailored to their ideal customers.

Exceptional Results

Our efforts paid off, with the client experiencing remarkable results (including getting a acquired shortly after working with us):

1. Great Open Rate: Our meticulously crafted cold emails achieved an average open rate of 60.76%.

2. Tons of Sales Meetings: Even more astonishing was the fact that 42.26% of all responses to our cold emails led to sales meetings.

Notable Clients

Our client's outreach efforts not only met but exceeded their expectations. They secured sales meetings with some of the most reputable names in the industry, including:

  • NewsCorp

  • Bloomberg

  • HuffPost

  • Grupo Imagen

  • Dezeen

  • Het Financieele Dagblad

Your Turn to Succeed

Are you a SaaS company struggling to reach your ideal audience and secure those all-important sales meetings?

Our cold email agency is here to help you replicate the success of our client. With a proven lead generation track record since 2017, we are your key to unlocking new business opportunities.

If you're ready to take your marketing SaaS business to the next level and secure meetings with influential decision-makers, get in touch with us today.

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Elevating Success: How Our Cold Email Services Revolutionized a Branding and Marketing Agency

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Why SMBs should consider cold email as a sales channel in 2023